13.11.2014 / BBC
Playing music through your bike seat
Rodrigo Garcia Gonzalez wants to turn your buttocks into a speaker system.
His Wow system is designed to clip directly underneath your bike seat.
It is essentially a transducer, but the electrical signals containing the music are used to send pulses through the bike saddle, which is in direct contact with the rider’s posterior, channelling the vibrations through your body to your head.
Video Journalist: Dougal Shaw